Here are five things you need to know about this multi-coloured extravaganza.
1. Holi, represented by today’s vibrant Google Doodle, celebrates the triumph of good over evil
The festival, which dates back to the 4th century, is best known for the sight of carnival revellers gathering to toss coloured powder into the air, completely coating one another, which always makes for spectacular pictures that are duly reported around the world every year.
There is a serious purpose behind it all, however.