When you make yourself a bowl of cereal in the morning, you pour the milk in after the grains, right?
Surely it’s logical to add liquid to the food, so you’re able to cover your Coco Pops (or other well-known breakfast brand) adequately, but not drown the puffed chocolate rice in a rippling white sea of despair?
It just doesn’t make any sense. How are you to know how much milk to use? Cereal is expensive – so shouldn’t that dictate the volume?
Also, the cereal, essentially, is the filling part of the meal, so shouldn’t the emphasis of ‘amount’ be placed upon it?
“Nestle advert repeatedly shows the cereal being added *after* the milk,” he tweeted. “Does anybody do this? It’s madness.”
In past internet discussions, milk-firsters have been labelled, among other things, “communists”.
One Redditor said: “Cereal. If you put milk in first your s*** floats on top of it and the proportion of cereal to milk is ruined for the whole meal.”
‘Random Hero’ wrote: “Cereal first. I can fit more cereal in the bowl, and my milk to cereal ratio isn’t completely f***** up.”
It is unquestionably a case of ratios. But also culture. Take Jim Gordon. On Quora, he wrote in 2015 that he’s been “eating for 67 years”.
“I have NEVER poured milk into a bowl before adding the breakfast cereal,” said Jim.
“Breakfast cereal is much more expensive than milk, either by weight or by volume consumed at a sitting, and it is logical for the more expensive ingredient to be determining.”
Life Hacker also investigated by asking a few cereal eaters how they live their lives.
“As the milk, being a liquid, will find its way into the empty spaces via capillary action, it is just common sense that the cereal element should exist in the bowl first,” commented one.
“Otherwise, there is the inevitable ‘push-down’ action as the cereal floats on the top of the milk when added second.”
Others noted the issue of “floating” cereal, and mentioned that adding milk second deceases the time in which it might become soggy. It’s about “preserving crunchiness”.
But, clearly, there are people who milk first. Who are they, really? It’s unclear at present – but they exist. And it’s troubling.
Mirror Online has asked Nestle for a comment.